SocialMedia.biz

J.D Lasica   |   July 18th, 2009   |   view article

During the Traveling Geeks‘ visit to Seedcamp in London last week, I sat down for a short interview with Alicia Navarro, founder and CEO of Skimlinks, an affiliate marketing service aimed at publishers that want to make money from their shopping recommendations. It’s an alternative to traditional affiliate marketing from sites like Amazon, where you get paid a commission for referrals but need to jump through a number of hoops when working with multiple sites.

TechCrunch

Mike Butcher   |   July 13th, 2009   |   view article

My best case study for the death of “London 2.0″ and the re-birth of “London Something Else Oh” is Skimlinks, or Skimbit as was. Two years ago an irrepressible Alicia Navarro badgered me into listening to her pitch. Printed out. On A4. In a coffee shop.
I wasn’t wholly convinced by Skimbit’s model: group decision making for friends, linked into affiliate deals with retailers. Very hard to get consumer traction and “social shopping” has been a very hard nut to crack. Arguably, no-one has done it.
What happened to Skimbit? It’s “2.0 boom” era business model didn’t get traction, but Alicia Navarro, being an extremely good entrepreneur, realised the affiliate part of her business was the *real* business she was after. She turned the company on a dime. A few months later Skimlinks was funded by NESTA and pulling revenues.

UTalk Marketing

UTalk Marketing   |   July 14th, 2009   |   view article


Times have never been tougher in the publishing world with print sales down and advertising revenues hit.
Titles have been meeting the digital challenge by extending their offerings online, opening up a whole new world of opportunity for advertising streams.
That’s where the services from a recently launched company come in. Affiliate network aggregator, Skimlinks, is fast extending its services to content sites, blogs, web applications and social networks.
Publishers already signed up include Associated Newspapers (Daily Mail online), and Future (T3.com) as well as number of fashion and lifestyle independents. An added incentive to sign-up, the service is currently free to use.

MurrayNewlands.com

Murray Newlands   |   July 8th, 2009   |   view article


Skimlinks have just announced a special feature I see it as an upgrade. It is actually pretty cool. Skimlinks is a great addition to any blog or content site. You just add their Javascript to your footer and it makes all of your links affiliate links automatically (if they have affiliate programs).