London Evening Standard

Mark Prigg   |   May 27th, 2009   |   view article


It is a noisy, grimy roundabout, surrounded by grey concrete and crumbling tower blocks. Yet the interchange at Old Street, in what was once one of London’s most deprived areas, is where experts say the green shoots of recovery are already beginning to blossom.

The neighbourhoods of Shoreditch, Hoxton and Clerkenwell are home to an ever-expanding group of internet start-ups and a community of pioneers spearheading London’s emergence at the head of the second dotcom revolution.

The Chronicle of Philanthropy

Caroline Preston   |   May 20th, 2009   |   view article


The brevity imposed by Twitter — a social-media site that enables people to post messages of 140 characters or less — has created a boom in tools that shorten Web addresses. The sites, such as bit.ly and tinyurl.com, convert lengthy links into short ones that give users the chance to more easily meet Twitter’s restrictions.

Nathaniel Whittemore, a blogger at Change.org, has identified a Web address shortener, called Good.ly, that promotes giving.

Media Trust

Scott Parent   |   May 20th, 2009    |   view article


This week we’re excited to show you an interview that we shot in Austin with Joe Stepniewski of Skimlinks. If you haven’t checked out their product, you really should. Essentially, it allows publishers with websites and blogs to become affiliates without having to really know much about the ins and outs of traditional affiliate marketing.

See the video here.

Real Business

Rebecca Burn-Callander   |   May 19th, 2009   |   view article

Alicia Navarro is set to raise thousands of pounds for charity with a new project to monetise Twitter through her Shoreditch-based firm Skimlinks.

Navarro’s bright idea, good.ly, allows people to recommend items from their favourite retailers by putting a link on Twitter.

If your followers click on the link and buy something from the website, a proportion of the sale price goes to a charity. At the moment, Dogs Trust, a fund for rehoming, or Crisis are the featured causes.

Brand Republic

Ben Bold   |   May 19th, 2009   |   view article


London-based entrepreneur Alicia Navarro has devised a way to generate donations for charities and revenues for businesses through social networking sites such as Twitter, with an initiative dubbed Good.ly.

Navarro is the founder of online associate marketing firm Skimbit. The company has used the technology behind its Skimlinks affiliate marketing service, which launched earlier this year, to power Good.ly.

Charities Aid Foundation

CAF   |   May 19th, 2009   |   view article

A new service aimed at raising money for charities through social networking website Twitter has been launched.

Good.ly allows users to recommend products or services for others to purchase via their “tweet” updates.

The majority of the commission on bought items will go to the designated charity, of which users can so far choose between Dogs Trust and Crisis.

TechDigest

Daniel @ Shiny Media  |   May 19th, 2009   |   view article

Internet publishers have long complained, like a bunch of ninnies, that they can’t turn high traffic into high profit. Alicia Navarro’s Skimlinks company allows online publishers and bloggers to create affiliate links automatically, turning big hits into big bucks.
Continue reading…

ThirdSector

Kaye Wiggins   |   May 19th, 2009   |   view article

Dog’s Trust and Crisis sign up for deal that splits commission on online sales

A new online service will enable charities to raise money through microblogging website Twitter.

The URL-shortening service good.ly, which launched yesterday, (Mon) allows Twitter users to post links to retail websites in their “tweets”, short updates of up to 140 characters.

Mashable

Pete Cashmore   |   May 18th, 2009   |  view article

A growing number of URL shorteners – like bit.ly and TinyURL – have sprung up recently to make lengthy links more shareable; many also add toolbars, interim preview pages or statistics. But what if you could create a short URL and help a charity at the same time?

Good.ly, a new service from Skimlinks, aims to do just that.

Bluhalo

Bluhalo   |   May 18th, 2009   |   view article

A new service has been launched to raise money for charity through microblogging service Twitter.

Skimlinks’s good.ly project lets users recommend items for purchase via a link placed in their tweets to their followers, the Evening Standard reports.
Continue reading…